Journal — Partners
B.R.M Chronographes x Suzuki Endurance Racing Team
B.R.M Chronographes and Suzuki Endurance Racing Team: A collaboration driving performance
A passion for mechanics, the constant pursuit of performance, a love of endurance and a taste for pushing boundaries. These values, shared by two emblematic entities in their respective fields, have given birth to a unique collaboration between the French watchmaking house B.R.M Chronographes and the legendary Suzuki Endurance Racing Team (SERT). Together, they combine the excellence of horological mechanics and the quest for ultimate performance on the race track.
An exclusive collaboration, in the spirit of performance
It is in this shared quest for excellence that B.R.M Chronographes and SERT have decided to join forces for an unprecedented collaboration. The idea is to celebrate the union of two worlds where mechanics reign supreme: that
of high-precision watchmaking and that of competition motorcycling. To mark this alliance, two exceptional watches have been created, each embodying the spirit and colours of the official Suzuki, the iconic team in the world endurance championship.
The motorcycle inspiration: a racing beast
The Suzuki GSX-R1000R, a machine built for performance, is at the heart of this collaboration. Developed to meet the unforgiving demands of endurance racing, this motorcycle boasts over 220 horsepower and weighs approximately 175 kg. It is fitted with a Yoshimura R11 exhaust system, Ohlins inverted forks, Brembo braking system and Bridgestone tyres. A racing machine worthy of the greatest podiums, which inspired the watches created in partnership with B.R.M Chronographes.
Two watches, one passion
The first watch is a 44 mm automatic three-hand watch, featuring a racing chequerboard case and a skeletonised gimbal revealing the internal mechanism. A bold design adorned with blue, white and red silent-block shock absorbers, as well as the SERT logo engraved on the crown and printed on the crystal. The black Alcantara strap, perforated with red holes and decorated with blue double stitching, evokes the racing character of the watch, whilst offering exceptional comfort.
The second watch is an automatic chronograph, also 44 mm, with a stainless steel case. The dial of this watch is solid, marked by SERT's identity, with the logo printed at 3 o'clock and engraved on the crown. Touches of colour are provided by the blue, white and red lacquer on the crown and pushers. A refined design, yet not without boldness. The black Alcantara strap with red perforations and blue double stitching completes the sporty and refined look of the piece.
A fusion of expertise
This collaboration between B.R.M Chronographes and the Suzuki Endurance Racing Team is not merely a meeting of two brands; it is the expression of the fusion of two exceptional areas of expertise. In creating these watches with their elegant lines and high-quality materials, B.R.M Chronographes has captured the very essence of endurance racing, whilst highlighting the engineering and precision that characterise both entities.
Available in limited edition, these watches are offered to all fans of SERT, the celebrated team which will soon be celebrating its 45 years of existence and its 18 world titles. A unique way to own a piece of championship history and to experience performance on the wrist, alongside the helmet and motorcycle that dominate the circuits.
Article reproduced word for word from the boutique journal ( https://brm-chronographes.com/fr/blog/brm-chronographes-x-suzuki-endurance-racing-team-n79 ), with its visuals, before the discontinuation of PrestaShop. Nothing has been rewritten.
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